The Role of Agri-journalism in Media Contexts and Georgia's Sustainable Development

Abstract

The study of the place and role of Agri-journalism in Georgian media is undoubtedly relevant today.
Against the backdrop of examples from Radio Liberty, "knews.ge", Radio Hereti, and the Georgian Public Broadcaster, this paper
examines the role of media in the development process of Agrijournalism.
The examined examples have demonstrated that Agri-journalism in Georgia faces numerous challenges, particularly from the perspective of agrotourism. Meanwhile, tourism represents a significant source of income for the majority of countries, and Georgia is no exception.
The paper describes the barriers hindering the development of Agrijournalism in Georgia and the associated challenges.
It demonstrates that Agri-journalism is undoubtedly a significant instrument for gathering diverse opinions and visions on agricultural topics and subsequently informing society in this direction.